Watch Out for These Social Media Mistakes Everybody’s talking about social media. If you don’t have your business active on at least one social media channel (like Facebook, Twitter, Instagram, etc.) you’re missing out! Find out three common social media mistakes that people make.

AMC’s hit show, The Walking Dead, is addicting. Even if you don’t believe in zombies in real life (which I happen to believe in, by the way), The Walking Dead makes you want to believe in zombies. Throughout the show’s seasons, Rick’s group has been through many life-altering events and too many close calls to Read More »

As a business owner, you need to know what digital marketing strategies to use in your business so that your customers can find you. But in a sea of digital marketing options (Facebook, Twitter, Reputation Marketing, Blogging, Websites, Search Engine Optimization, Email marketing, etc.) how do you know which ones to select for your business? Read More »

You might have heard of conversion optimization but may be worried that this strategy falls somewhere in the practice of dark arts. Not true. When you optimize your web pages and calls to action (CTAs) you can make the most of your existing traffic and be ready for when you have even more visitors to Read More »

Are You Working With a Digital Marketing Agency? Here’s a Question You Should Ask Them… In the digital marketing world, you MUST keep current with all that’s going on in the industry. That means reading industry blogs; following industry leaders and influencers; visiting niche websites; getting and reading email newsletters; joining online digital marketing networking Read More »

Social Media Tools that R-O-C-K Let’s face it. There are a zillion digital marketing tools out there. A new social media tool pops up everyday. But our friends at Social Media Examiner have put together a pretty good list of social media tools (and tools in general) that will help your business grow.

This week Facebook Introduced Instant Articles, a new product for publishers to create fast, interactive articles on Facebook. One purpose of Instant Articles is the download speed on mobile devices. (It seems that not only Google is recognizing the importance of mobile-friendliness.) Instant Articles includes a suite of interactive features so publishers can really bring their stories Read More »